Beneath aesthetic mastery lie divine proportions. Patterns of perfection captured in the artistry of Ghost. The “Ghost” nameplate, named in honour of the Silver Ghost, a car first produced in 1906, was announced in April 2009 at the Auto Shanghai show. During development, the Ghost was known as the “RR04”. Designed as a smaller, “more measured, more realistic car” than the Phantom, aiming for a lower price category.